The new agency is in collaboration with leading college sports marketing firm Learfield’s Longhorn Sports Properties.

The Georgia Bulldogs are already making changes as they have launched a brand new partnership with Learfield. Learfield will ...

Georgia athletics and Learfield have launched a new Name, Image and Likeness (NIL) partnership, the university announced ...

The Auburn Tigers' athletic department finished 19th in the all-sports standings known as the Learfield Directors' Cup.

The University of Georgia Athletic Association and Learfield have launched a transformative strategic Name, Image and ...

Georgia is ending its collective, but the Bulldogs are partnering with an outside organization to form a new outlet that will focus on name, image and likeness deals for football and other players.

The Learfield Directors' Cup honors institutions maintaining a broad-based program and achieving success in their NCAA sports ...

Boise State will have to settle for second place among Mountain West Conference teams in the 2024-25 Learfield Directors’ Cup standings, which were released earlier this week.. The Broncos tied ...

The Director’s Cup is awarded annually to the nation’s most successful intercollegiate athletic programs during a given ...

A successful spring season helped Oklahoma State secure its sixth consecutive top-30 finish in the annual Learfield Directors ...

Texas A&M athletics finished the year in the top 15 of the Learfield Directors' Cup for the sixth time in the last decade.

Sign up here: dentonrc.com/subscribe-now/sports-offer/ There are a host of ways to measure the success of a college athletics ...