The Gambia Football Federation (GFF) on Monday signed a major sponsorship agreement with global betting company 1XBet, in a ...

1xBet will now officially sponsor CAF tournaments in Africa, including the prestigious Total Africa Cup of Nations. 2019 marks changes to this showcase event, with a record 24 teams lining up to ...

The agreement, which comes into effect on July 1, forms part of the Club’s global expansion strategy, and also relates to its mission to source the best possible partners in different categories to ...

Africa's leading bookmaker 1xBet will sponsor the Africa Cup of Nations, which takes place 9th January - 6th February 2022 in Cameroon. Initially, the tournament was scheduled for 2021 before being ...

An in-depth look at how advertising drives eSports expansion, shapes betting markets, and supports long-term industry revenue ...