Digital advertising shifts toward measurable outcomes, privacy-first targeting, AI optimization, and performance-driven partnerships for sustainable growth.

CloudX CEO Jim Payne has a new startup that uses AI agents to take the pain (sorry, had to) out of mobile ad monetization.

Microsoft launches Publisher Content Marketplace for AI-powered ads. Google pushes Tag Gateway over standard tags.

ChatGPT launching ads could squeeze publishers further—or finally give them the leverage they’ve been waiting for. It looks ...

Content Ignite, the publisher-first advertising technology and monetisation platform, has today (April 3rd, 2024) announced the launch of Fusion Ad Stacks, a groundbreaking new feature of its Fusion ...

Antitrust lawsuits by many of the nation’s largest publishers are piling up against Alphabet Inc.'s Google, as they look to ...

The U.S. District Court for the Eastern District of Virginia is seen Monday, Sept. 9, 2024, in Alexandria, Va. (AP Photo/Stephanie Scarbrough) ALEXANDRIA, Va. (CN) — In a court fight to stave off ...

Most publishers have no idea that a major part of their video ad delivery will stop working on April 30, shortly after ...

Add Yahoo as a preferred source to see more of our stories on Google. A New York federal judge ruled in favor of online news publishers and advertisers who allege Google unlawfully monopolized the ...