A new market intelligence report lists the eight reasons people opt to upgrade Mac or PC, divided into three categories. It also reveals that Mac shipments grew faster than any PC brand in the first quarter of the year, with year–on–year growth of ...

While Windows AI PCs are slowly catching up, Mac still has a considerable lead in AI-capable PC shipments. The machine learning capabilities of Apple Silicon, including its Neural Engine, has been a massive help for Apple in capturing market share for its ...