Digital marketing firm AppsFlyer has acquired DevtoDev, a comprehensive data analytics solution tailored for game and app developers. This strategic move strengthens AppsFlyer’s core offerings in ...

SAN FRANCISCO--(BUSINESS WIRE)--AppsFlyer, the global leader in mobile attribution, today published its ‘Global App Install Ad Spend’ three-year projection, which anticipates continued robust growth ...

SAN FRANCISCO--(BUSINESS WIRE)--AppsFlyer today released the 16th edition of its Performance Index, ranking the top media sources in mobile advertising across 11 regions and 22 app categories. The ...

Cute happy robot face avatar. Chat bot vector icon in simple modern flat style. If these data clean room walls could talk … well, they can, actually. Especially now that chatting with clean rooms is ...

AppsFlyer just closed its second acquisition in less than one month. On Tuesday, AppsFlyer acquired oolo, an AI-powered user acquisition and monetization platform that automatically analyzes live app ...

AppsFlyer, a provider of marketing measurement, attribution, and data analytics, has acquired devtodev, provider of a data analytics solution for game and app developers. Financial terms of the deal ...

AppsFlyer has acquired the app and game developer analytics platform Devtodev. With the acquisition, AppsFlyer aims to expand its business and product offerings. Devtodev's resources will also be ...

A fool and his money are easily parted, especially when it comes to user acquisition. And as Israeli mobile apps measurement platform AppsFlyer points out, there are currently plenty of ways you can ...

Mobile attribution firm AppsFlyer believes the app ad market will hit $64.1 billion by the year 2020. This figure, reported in a new market research study, would mark a 136 per cent increase in the ...

AppsFlyer has found a retail media partner. The mobile marketing measurement and analytics company on Wednesday will announce a strategic partnership with Wolt, which focuses on local commerce, ...

If you watch Short Drama, your obsession is changing the way we pay for apps ...

AppsFlyer has released the 2024 edition of its State of eCommerce App Marketing report. Tracking shifts in consumer habits and marketing budgets, the study offers valuable insights into how the ...