In general, the conversion is the desired action performed by an email recipient. There’s no strict definition of a conversion for a cold email, you define it yourself. It can be the email open, the ...

B2B marketing firm Rivva has debuted three performance-based pricing models for its cold email services. The goal is to "empower businesses to connect with their ideal prospects and achieve measurable ...

Andrew Dunn has scaled 450+ companies over 10 years and writes about marketing, systems and scaling small businesses into big ones. Let me take you back to a few years ago when cold email was already ...

RiseWize delivers AI-powered B2B cold outreach with pay-per-lead pricing—clients only pay for booked sales calls with qualified prospects. The platform uses AI to identify ideal customers, personalize ...

The design and format of your B2B email campaign can have a big impact on deliverability. Given that you’re targeting cold prospects – the toughest audience there is – it’s worth investing time and ...

Jovan Ivkovic announces the launch of Prospi, a SaaS platform consolidating lead scraping, email discovery, AI personalization, and inbox ...

Your prospect opens their inbox and there it is: A message from a stranger (aka your cold email). She reads the subject line and decides in a split second whether to open it or move it to trash (or ...