It’s unclear why B2B ecommerce is often compared with B2C, given how different the experiences are for buyers and the underlying infrastructures for selling products online. Yet the comparisons ...

The B2B buying journey has historically been both high-touch and highly complex. But the ease and personalization found on consumer-facing ecommerce sites, especially robust marketplaces like Amazon ...

Strong relationships with customers and partners are critical for B2B businesses, and successful B2B ecommerce strategies need to reflect that. Today’s B2B ecommerce models go beyond automated ...

As B2B commerce continues on its fast pace of transformation to digital-first, it’s impossible not to look to AI for important technological advancements. Yes, it’s a buzzword, but AI is also an ...

B2B e-commerce has grown considerably. In 2021, online sales through B2B e-commerce sites, login portals, and marketplaces increased 17.8% to $1.63 trillion, from $1.39 trillion in 2020. E-commerce ...

Two prominent research efforts released in Q1-24 on the future of business-to-business (B2B) e-commerce suggest that the marketplace is in bad shape. In February, Forrester Consulting released its ...

It is undeniable that B2B e-commerce has been rapidly growing over the past few years. However, along with its rapid growth is tougher competition among the industry players. Everybody wants to take ...