How different AI engines generate and cite answers

See how ChatGPT, Perplexity, Gemini, Claude, and DeepSeek differ in data sources, live web use, citation rules, and more.

AI search relies on brand-controlled sources, not Reddit: Report

New analysis of 6.8 million AI citations finds that most AI answers come from brand-controlled content in ChatGPT, Gemini, and Perplexity.

Yext Research: 86% of AI Citations Come from Brand-Managed Sources, Clarifying How Marketers Can Compete in the AI Search Era

Yext, Inc. (NYSE: YEXT), the leading brand visibility platform, today released a landmark study analyzing 6.8 million AI ...
unr.edu

Citing AI as a source

Different instructors may have different policies on the use of generative AI in their classes. When citing AI in class assignments, students should make sure they understand what is and isn't allowed ...
Search Engine Land

ChatGPT is sending less traffic to websites – down 52% in a month

Referral traffic from ChatGPT to websites is down 52% since July 21, according to Profound’s Josh Blyskal, who analyzed more than 1 billion ChatGPT citations and 1 million referral visits from a ...

Education report calling for ethical AI use contains over 15 fake sources

On Friday, CBC News reported that a major education reform document prepared for the Canadian province of Newfoundland and ...