Investments that are necessary to innovate and serve customers are no longer sustainable while COVID-19 hastens the need to exploit the potential of digital innovations. Serving customers accurately ...

Forbes contributors publish independent expert analyses and insights. I write about 21st century leadership, Agile, innovation & narrative. The idea that serving customers might comprise an inspiring ...

There is a fundamental differentiator between companies that are winning the digitization race and transforming industry segments and those that have traditional business models. I’m talking about ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Ben Crudo Trees aren’t up ...

Those of us who have seen software transition from perpetual licenses to recurring revenue SaaS businesses know there’s been a fundamental shift in how revenue is earned over time. Recurring revenue ...

Shift your organizational priorities and operations to be more customer focused Your email has been sent Today’s tech executives are operating in a rapidly changing market compared to where they were ...

Opinions expressed by Entrepreneur contributors are their own. As an active investor in agricultural technology, I hear pitches from startups that have found ways to make crops bigger, stronger and ...

B2B renewals are won or lost 180 days before the contract expires. Dow serves as the gold standard for linking experience to commercial growth.

Klaviyo shares have seen a solid public debut, with investors attracted to its strong top-line growth with real profits reported here. The platform allows businesses to use their own data to create ...

Editorial Note: We earn a commission from partner links on Forbes Advisor. Commissions do not affect our editors' opinions or evaluations. Customer lifetime value (CLV) is a business metric used to ...

With the world of business changing faster and becoming more complex every decade, organizations today have to adapt, reinvent, differentiate or die. Over the past few years, the nature and intensity ...

A fundamental tenet in customer relationship management (CRM) is that companies win by attracting and keeping their most valuable customers. This is a simple concept if you know who your most valuable ...