As the world races toward more powerful and pervasive technology, its impact is being felt in every part of our individual and corporate lives. From the internet to electronic messaging and ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

In business, a key part of effective marketing is knowing the customers needs, wants and desires. Much of this can be predicted by the behaviors in the market and knowing the ideal customer for your ...

More than a high-speed automation tool, artificial intelligence is becoming a safe testing ground where brands can rehearse ...

Marketing researchers at the University of Maryland's Robert H. Smith School of Business have produced an artificial intelligence-based model that they say "predicts digital customer behavior and ...

In an era where data is everything, understanding the intricacies of customer analytics is essential for businesses looking to stay ahead of the competition. The ability to dissect and use customer ...

The solution combines Reward’s insights derived from first-party transaction data across a panel of ten million UK banking ...

Opinions expressed by Entrepreneur contributors are their own. The biggest benefits to conducting customer behavior analysis are customer satisfaction and, in turn, revenue. The more satisfied ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Competitors are racing head-to-head to get consumers’ attention. They use ...

The Verint Experience Index Retail Report examines retail consumers’ behavior and preferences, which are essential to consider when fine-tuning your CX strategy – especially as you prepare for the ...

The art of marketing involves putting messages out into the universe and targeting those messages to customers with the aim that customers will successfully engage and change their behavior—most often ...

Like TJX Corporation TJX, Ross Stores Inc ROSS thrived as consumers drifted away from high-end retailers. Ross Stores topped quarterly estimates and improved its outlook, with its shares rising about ...