Ultimately, human beings are using your products, so listening to your customer’s feedback and using their insights to inform your products is so important. In today’s competitive software landscape, ...

Customer journeys are growing more complex and data-driven, but many organizations remain constrained by fragmented insights ...

Founder of Aileen Day Advisory, Aileen Day is Australia’s premium customer experience advisor, a coach, speaker and podcast host. My previous article was the first in what is now a series discussing ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Jason VandeBoom ...

Customer feedback arrives through dozens of channels: support tickets, chat transcripts, survey responses, social media ...

In dozens of conversations I’ve had with experts at IBM, Gartner, Sirius Decisions, Forrester, and others, one common theme has emerged: B2B marketing has become more dynamic, challenging, and ...

To learn more about our editorial approach, explore The Direct Message methodology. Marketing is full of metaphors. We talk about building campaigns, targeting prospects, hammering home messages. But ...

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Accelerating the growth of your business, launching new products, expanding services, and creating marketing campaigns would all be a million times easier if you could have customer insight while ...

As a tech journalist, Zul focuses on topics including cloud computing, cybersecurity, and disruptive technology in the enterprise industry. He has expertise in moderating webinars and presenting ...

PLEASANTON, Calif., May 14, 2025--(BUSINESS WIRE)--Medallia, Inc., the global leader in customer and employee experience, and Kantar, today announced that their partnership with financial institution ...