A handsome and hard-punching newcomer will officially join the Ford family of automobiles Tuesday. The Edsel, packing 300-plus horsepower in either of two engines, is expected to deliver some telling ...

In the late 1940s, Ford Motor Company concluded that a mid-priced automobile void hindered sales and pushed a significant portion of the market into a mass migration to other manufacturers. Long story ...

Named after Henry Ford's son, the Edsel division was founded in late 1956. It was FoMoCo's fourth brand at the time, and it was supposed to help the company gain additional market share from General ...

The 1958 Edsel Corsair was supposed to be Ford’s bold new middle-class status symbol, a car that would slot neatly between humble family sedans and aspirational luxury cruisers. Instead, it became a ...

The 1958 Edsel Corsair arrived as a rolling promise that Detroit could invent an entirely new kind of American family car, with fresh styling, novel technology, and a brand built from scratch. Instead ...

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*Estimated payments are calculated by Cars.com and are for informational purposes only. We’ve estimated your taxes based on your provided ZIP code. These estimates do not include title, registration ...

The Henry Ford Museum's new "Driving America" exhibit displays a 1957 DeSoto Fireflite four-door hardtop, which I figured would make a good subject for this column. Four-door hardtops have all the ...

Edsels weren't always ugly. Or at least, it wasn't always the popular consensus that Edsels were ugly. Before the name became synonymous with failure and before Time magazine wrote that it resembled ...

Ford Motor Co.’s Edsel remains one of the biggest flops in corporate history. But no one knew that in late summer 1957, when the company introduced its new model with animated hoopla that included ...