Nearly four years ago, the smarty-pants at Callaway were wise enough to partner with a brain even bigger than any of their own: a supercomputer with whiz-bang capabilities in club design. The ...

Epic and Epic Flash will go down as two of Callaway’s most impactful driver creations — and that’s saying something when you look at the company’s impressive resume with the longest club in the bag.

The Callaway Mavrik line of metalwoods certainly takes a cue from its name. The designs are a “maverick” kind of rebuke to past ideas about metalwood designs, fueled by an explosive expansion of the ...

Forbes contributors publish independent expert analyses and insights. Scott Kramer covers golf and luxury technology. Building on the popularity of its Epic Flash drivers, Callaway’s taken the ...

The Callaway Epic, the company’s most successful driver franchise since the introduction of the Great Big Bertha in 1995, looks to have three new models on the verge of being introduced to start the ...

The driver is what starts every hole in golf. Having a driver that feels good in your hands and confident in your mind goes a long way toward a great shot and, hopefully, a good score. Callaway is one ...

Golf club design may have reached a turning point with Callaway’s latest breakthrough in driver technology. On the heels of its revolutionary Jailbreak technology in the popular Epic line of drivers, ...

To follow up two lines of number-one selling drivers in the GBB Epic and Rogue, Callaway has turned to Artificial Intelligence (AI) to design the faces of the new Epic Flash and Epic Flash Sub Zero ...

CARLSBAD, Calif., Jan. 4, 2019 /PRNewswire/ -- Today Callaway Golf Company (NYSE: ELY), an industry leader in golf equipment and innovative performance technologies, announced the Epic Flash Drivers ...