Polk will lead the Gators football organization in roster management, contracts, revenue share and other important off-field aspects of this era of the sport alongside Ben Elsner, who was recently hired as the Gators' director of football strategy, and Jacob LaFrance, who holds the general manager title.

In its ongoing effort to restructure its front office as revenue sharing looms, the University of Florida announced Monday it has hired longtime Atlanta Falcons executive Nick Polk as the Gator football team’s general manager. The school also is hiring analytics specialist Benjamin Elsner as its director of football strategy.

Florida football has hired former Atlanta Falcons executive Nick Polk and analytics guru Benjamin Elsner to front office positions

Nick Polk spent 17 seasons as Director of Football Operations for the Atlanta Falcons (2004-21). In his time with Atlanta behind the scenes, Polk would see the Falcons reach the playoffs seven times, including the infamous Super Bowl LI debacle against the New England Patriots.