The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...
The judge overseeing the US Justice Department’s antitrust case over Google’s ad tech monopolies said she is concerned about how long a forced sale of the company’s advertising exchange might take and ...
Google Ad Exchange takes the prize as the programmatic seller most used by sites flagged as Made For Advertising (MFA) sites, according to Pixalate’s May 2024 Web MFA Risk Analysis. In May, Google Ad ...
Google operates illegal monopolies over two separate markets related to digital advertising technology, a federal judge ruled on Thursday – dealing the Big Tech giant another historic antitrust loss ...
It happens in milliseconds, ideally, as you browse the web. Networks of computers and software analyze who you are, what you are looking at and buy and sell the advertisements you see on web pages.
Google spent the past week in a Virginia federal court arguing against the Justice Department’s push to force the sale of its advertising exchange. The company contends that such a move would be too ...
A final plea by Alphabet's Google to avoid a breakup of its advertising technology business in a U.S. court has been moved to November 21, the court said.
Just a couple of days into the Google ad tech antitrust trial, it seems clear that the heart of the US Department of Justice’s case is proving that Google Ad Manager is the key to the tech giant’s ...
A U.S. judge is considering a breakup of Google's ad tech business. The Department of Justice seeks a forced sale of Google's ad exchange. Google argues this is an extreme measure. The judge ...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. AdSense Thru DoubleClick’s Ad Exchange! It’s official! Well, almost. The AdSense blog announced late Tuesday that ad ...
is a senior policy reporter at The Verge, covering the intersection of Silicon Valley and Capitol Hill. She spent 5 years covering tech policy at CNBC, writing about antitrust, privacy, and content ...
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