Although broccoli fell to second place, Green Giant said more than 1 in 3 Americans still think it is “the tastiest veggie.” Broccoli fans include people in Pennsylvania where it was No. 1.

Green Giant hopes that Corn Kid’s enthusiasm for veggies can translate to consumers as it bows its new Green Giant Dino Veggie Tots in time for fall and the back-to-school season. In one ad, Corn Kid ...