Brands of all sizes and in every industry are turning to social selling strategies to increase sales and build stronger customer connections. According to LinkedIn, 78 percent of social sellers ...

Here’s a practical, no-fluff guide for founders who need to sell but don’t see themselves as “salespeople.” Founders need to shift their mindset and focus on solving rather than selling. They can do ...

Emotional storytelling creates deep connections that foster trust, loyalty, and community. Your brand’s origin, values, and customer success stories should be central to your marketing efforts.

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. The exterior of a Target store in Los Angeles, California ...

Hybrid-laggard Nissan thinks the third time will be a charm for its innovative e-Power hybrid system, which is re-engineered for the Rogue with U.S. highways and drivers in mind.

Rivian has struggled with sluggish sales growth. One growth catalyst could transform the entire business. But here's the thing: Over the next three years, Rivian has the opportunity to grow sales by ...