Lego is renowned for developing its branded content that takes an audience-first approach to business storytelling in the world. The ‘The Lego Movies’ series is perhaps one of the best examples of ...

Danish toy company Lego has appointed Niels B Christiansen, who headed thermostat-maker Danfoss for nine years, as its chief executive. (Photo: Reuters) Danish toy company Lego has appointed Niels B ...

Danish toymaker Lego is to appoint its first foreign CEO and give its family owners a bigger role in developing the Lego brand under an organisational shake-up that will see incumbent Jorgen Vig ...

Punjab-born Bali Padda has become the first non-Dane boss of Lego which is headquartered in Denmark, from this January. With the low-profile and long-serving COO taking on this top role, he joins a ...

Danish toymaker The Lego Group has fomally entered the Indian retail landscape with the launch of its first exclusive branded store in Gurugram, marking a significant milestone in the company’s ...

Grab popular sets starting at INR 999/- From intricate architectural designs to imaginative fantasy worlds, there is something for every builder. With the power of LEGO Bricks and the unique offerings ...

Grab popular sets starting at INR 999/-From intricate architectural designs to imaginative fantasy worlds, there is something for every builder. Festivities are a great time to show love to your ...