The makeup artist Julia Ismailova is posting side-by-side pictures of makeup done by her and the girls themselves. It turns ...

Beautyblender founder Rea Ann Silva was a celebrity makeup artist before she created a pink sponge that changed the beauty ...

If you’re avidly on TikTok like I am, there’s a 99% chance you’ve come across — and then obsessively scrolled through — Zara ...

Etinosa Ogbevoen is a fashion, beauty, and lifestyle creator in Austin, Texas.

Founded by makeup artist Gucci Westman — who works with the likes of Anne Hathaway and Jennifer Aniston — Westman Atelier is ...

“First of all, just put moisturizer on...not just on your face, put it on your neck, put it on your hands, it feels better,” said Brown in the video. One of her favorite products to use is the Jones ...

Erika Kirk has been all over the media since the death of her husband, Charlie Kirk, and she keeps on using the same makeup ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

Our beauty team rounded up the best Black Friday and Cyber Monday deals on our favorite products. Here are the best hair-care, skin-care, and makeup products on sale now.