TriDifferent, a new creative platform for Trident Gum, sees Gen Z as its target audience. The brand is positioned as a way to defy sameness. It also marks Trident’s first campaign since joining ...
Mondelez is spitting out its gum business. At least, in some parts of the world. Another surprising pandemic casualty, gum sales tumbled in the early days of Covid, as foot traffic at convenience ...
SAN FRANCISCO (KGO) -- Mondelez has decided to get rid of its gum business in North America and parts of Europe, reasoning that the number of gum chewers has gone down during the COVID-19 pandemic.
Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. Mondelez is selling its gum business in the U.S. for $1.35 ...
Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. Mondelez International plans to sell its chewing gum ...
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