Matcha, a finely ground Japanese green tea powder, has surged in international popularity. Today, variations of the trendy drink have made their way into cafes, restaurants and even home kitchens, ...

Skip the cafe line and make a beeline to your kitchen — with the right tools, you can save money and time by making matcha at home. Experts we spoke to agree that drinking it leads to numerous health ...

As tempting as your local coffee shop may be, with the right tools, you can save money and time by making matcha at home. Experts I spoke to agree that drinking it comes with plenty of health benefits ...

With its coveted health benefits, vivid green hue, and ability to provide nonjittery energy, it’s easy to see why matcha is so popular. Its ritual preparation method also offers a moment for ...

Matcha’s intense bitter and grassy taste — due to its high concentration of catechins — often leads people to sweeten it up with milk and syrups. Suwinai Sukanant / 500px via Getty Images Matcha is ...

We consulted an expert about how to buy the best matcha, from ceremonial-grade blends to everyday favorites, so you can enjoy ...

They are bright green, taste good and wake you up gently. Matcha pancakes are the ideal breakfast for sleepyheads and early ...

Gen Z is embracing matcha as its defining cultural beverage. Brands like Good & Proper and Melo Matcha are focusing on quality, branding, and consumer education to make matcha more mainstream ...

A global shortage fed by a big uptake by Gen Z has pushed the price of 100 grams of matcha from $26 to $46 within a year.