Who makes up a marketing team? Think it’s a group of professionals with years of training in writing and design – a group you’d like to join, if only you had your marketing degree? So, while there are ...

Welcome to the first installment of a new series, “The Industry Ahead,” in which our faculty share the latest trends in hiring across a variety of career fields. First up, we’re chatting all things ...

Sheryl Grey is a freelance writer who specializes in creating content related to education, aging and senior living, and real estate. She is also a copywriter who helps businesses grow through expert ...

Marketers are well aware of jobs such as chief marketing officer and marketing manager. However, in addition to those common titles, there are many lesser-known marketing career paths to pursue. An ...

The research is taken from The B2B Marketing career acceleration guide, a brand new report aimed at understanding what sets high-flying marketers apart from the rest, and the areas every marketer can ...

Have you ever found yourself thinking: I certainly thought this way for the first half of my 25+ years in digital marketing. People would advise me to set goals and make things happen for myself. But ...

Is a marketing degree worth it? If you’re wondering whether marketing is a good major, it’s important to understand that marketing is an essential component of every business. Companies rely on ...