They say a picture is worth 1,000 words, but what if you didn’t need to choose? Whiteboard animation videos are an essential tool for marketers trying to convey complex ideas in a compelling way — ...

The deceptively simple term "marketing concept" is an umbrella term that covers five marketing sub-concepts, notes Marketing-Insider. These sub-concepts loosely mirror the term "marketing definition." ...

Over the years, businesses have created focused strategies to meet customer needs, grow sales and profits, and stand out from the competition in their respective industries. The selling concept in ...

Marketing vet spent six years running Warner Bros.' film campaigns “Dawn’s vast experience in marketing franchise films with a global reach is a perfect fit as we continue to diversify and expand our ...

Ten "next generation" animation projects, including an augmented reality (AR) card game and a language-learning app for children, have been announced as the recipients of a new Screen Ireland funding ...