We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

Peter Boyd is an attorney and the Founder of PaperStreet. He has successfully helped 1,500 law firms with their websites and marketing. There are plenty of ways to market your law firm online. You can ...

Most law firms allocate their digital marketing budgets based on historical comfort rather than current performance data. That’s a problem. The convergence of AI optimization, evolving search ...

Are you measuring the wrong metrics? Most law firms track marketing performance by looking at website traffic, social media engagement, and email open rates. But here’s the problem: while these ...

Digital-first agency seeks to elevate local legal practices through expert law firm marketing, website redesign, SEO, and ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

Gladstone Growth Strategies and InnovAItion Partners published its inaugural AI in Legal Marketing and Business Development State of the Industry Report. The survey found that, despite high top-level ...

Marketing without a clear understanding of your audience is like arguing a case without knowing the facts. Whether you’re targeting local injury clients or national co-counsel, each audience requires ...

In the last year, C Street has advised three Am Law 50 law firms and two boutiques for practice “optimization” services, as well as other types of clients, about their communications and business ...

More and more often, we hear attorneys talking about the clients they don’t want. It’s a welcomed shift, and an important one. Not all leads are created equal. While most law firms want more inquiries ...

This study evaluates the most prestigious law firms across ten major practice areas—corporate/M&A, private equity, litigation ...