There’s been a lot of talk lately about whether Google’s new AI-powered Search experience is taking away traffic from websites. With features like AI Overviews and AI Mode, people can now ask longer, ...

When Google unveiled AI Overviews last year, online publishers worried that the AI-generated blurbs in the top spot of search results would spark precipitous declines in traffic and gut the business ...

Researchers at Google have been quietly testing ways to combat invalid traffic-advertising activity that's not generated by a real human with interest, but by bots, accidental clicks, or click fraud ...