The sim-racing video game has become an essential tool for the real-life racing series, especially when it comes to innovation. So, when NASCAR began to consider what a street race in Chicago might ...

NASCAR 25 is coming out this fall, revitalizing the hit racing simulation line of video games. There have been some NASCAR titles out almost yearly for a long time now, but an official, yearly release ...

As NASCAR attempts to draw in a younger fan base and establish itself as a mainstay among the key 18-35 demographic, one of the most important marketing tools it can use is video games. During the ...