You can easily add a signature in Gmail to personalize your account, as well as save time when drafting emails.

Personalization is key to effective cold emailing, but doing it wrong can make your emails feel insincere or even drive people away. In an analysis of over five million emails, I found that ...

Pinterest is one of the most personalized sites in the world, thanks to the incredible amount of data its users volunteer and a data science team that just keeps on growing. But user engagement isn’t ...

You can create a Google Group to regularly email with a large, specific group of contacts. Here's how to create and customize ...

You’ve spent hours crafting the perfect email marketing campaign. So you feel pretty discouraged when most of your emails end up in spam folders next to emails about extending car warranties. That’s ...

Mail merge makes sending personalized messages to a large group efficient and easy. Prepare clean, organized data for a successful mail merge process. Use the Microsoft 365 suite for integrated ...

Having raised $13.2 million across a recent Series A round, a startup called Lavender may introduce a new and more effective way to approach email marketing. Lavender integrates with email providers ...

Are you an iCloud+ subscriber? Apple lets you set up your own domain name to send emails through iCloud Mail, and it only takes a few steps to set up. I’ve contributed to PCMag since 2019, covering ...

We’ve said it before, and we’ll say it again. Artificial Intelligence is changing the face of cybercrime, and phishing is one area where it's hitting the hardest. New data from security firm Cofense ...

Every action a lead takes can trigger a personalized message from your business that helps persuade them to do more. These responsive tactics should not only be personalized to each prospect’s ...