Individuals thinking about how to become more persuasive at work can use strategies shown to increase the acceptance of new ideas. Many people think logic and data are the top tools to persuade others ...

Business professionals believe that powerful messages and marketing campaigns can sway decisions. Yet effective communicators understand the real persuasion happens through a complex combination of ...

An appeals court postponed gay marriages in Michigan following a judge's previous ruling that struck down the state's same-sex marriage ban. Earlier, Michigan county clerks opened their offices to ...

When you think of it that way, everyone needs to harness the power of persuasion: to convince other people your idea makes sense, to show investors or stakeholders how a project, or product, or ...

When unethical behavior is criticized, demands are often met with defensiveness and denial. How can we overcome this reaction? New research demonstrates that criticism is more persuasive when it is ...

Opinions expressed by Entrepreneur contributors are their own. Whether you’re convincing your boss to fund your project or your preschooler to put his shoes on, persuasion is a skill that’s ...

Opinion: Felix M Simon argues that AI is unlikely to significantly shape election results in the near future, but warns that it could damage democracy through a steady erosion of institutional trust.

How do you sell your story to an entirely new audience who does not even know you exist? Here are five persuasive sales copy tactics and why they work. How do you sell something to someone who isn’t ...

Former US Attorney General Bill Barr thinks former President Donald Trump “has shown he has neither the temperament nor persuasive powers” of a leader, according to excerpts of his forthcoming book ...