Each rim is custom-built by Novitec atop its SP3 wheelset. The finished product is a clear reference to the famed Rolex ...

Rolex has officially revealed the latest iteration of the brand’s famed dive watch, the Submariner, an easy contender for the most famous watch of all time. Since its debut in 1953, the Sub has graced ...

All products featured on GQ are independently selected by GQ editors. However, when you buy something through our retail links, Condé Nast may earn an affiliate commission. The Rolex Submariner isn't ...

After delaying its product introductions and imposing temporary factory closures due to the Covid virus, Rolex has finally introduced its long-awaited new 2020 lineup, including new Submariner and ...

We are always scouring the web for the most amazing watches currently available, and each Friday we share five standout pieces with you. To narrow our list this week, we will look only at the Rolex ...

Bob’s Watches, a leading reseller, says the brand outperformed even though they are affordable compared to other Swiss brands like Audemars Piguet and Patek Philippe CEO Paul Altieri says the Daytona ...

Forbes contributors publish independent expert analyses and insights. I write about luxury timepieces. This article is more than 10 years old. This article is about measuring value when looking to ...

If you purchase an independently reviewed product or service through a link on our website, Robb Report may receive an affiliate commission. Rolex’s newest release doesn’t tell the time, sit neatly on ...

Rolex’s founder, Hans Wilsdorf, was onto something when he made his company logo a crown – it has remained the king of watch brands for more than a century. Its enormous brand equity is partly because ...

In the aftermath of the Second World War, the proliferation of the Self-Contained Underwater Breathing Apparatus (SCUBA) system allowed the masses access to the wondrous undersea world for the first ...