“Celebrating 25 years of Serta's iconic counting sheep is not just about nostalgia—it's a testament to the enduring power of storytelling in building a brand,” said Anne Edwards, Senior Vice President ...
They're the advertising icons and slogans you can't forget. They're all part of the Madison Avenue Advertising Walk of Fame. Two more icons and two slogans joined them on Monday: The Geico caveman and ...
Mattress maker Serta International's CEO, Bob Sherman, and his wife, Serta's senior vice president of marketing and merchandising, are leaving the company today. Both will “pursue other interests,” ...
Premium product lines, Birthday In A Box, and new baselogic “Celebrating 25 years of Serta’s iconic counting sheep is not just about nostalgia—it’s a testament to the enduring power of storytelling in ...