ESPN mistakenly aired Nike's commercial congratulating the Las Vegas Aces on winning the WNBA Finals before the end of Game 4.

Devin Booker and the Phoenix Suns aren't in the NBA playoffs, but he's still busy, promoting his popular Nike Book 1 shoe line, which now has a Chevrolet special edition. The Suns star unveiled his ...

These sneakers are fashion from the side of a mountain. The phrase ‘chip off the old block’ has taken on literal meaning it seems. The Bravest x CANYAON ‘Rock Shoe’ is real and is releasing soon.

Adidas apologized for featuring model Bella Hadid in campaign ads for its SL72 shoes, which were first released for the 1972 Munich Olympics, an event marred by the Palestinian group Black September ...

Balenciaga continues to defy the norms of footwear with the debut of the Zero shoe as part of its fall 2025 collection. Previewed Monday via a lookbook styled as “internal use” photographs shot on ...

Nike’s ISPA (Improvise, Scavenge, Protect, Adapt) design philosophy challenges creators to experiment, break molds and reimagine products. The ISPA Link Axis uses interlocking components, as few ...

I get sent a shocking number of cycling shoes. Next to tires, I’ve probably sampled more different shoes in my career as a cycling tech journalist than any other single item of gear. Shoes are tricky ...

The partnership between Hoopfest and Nike has been a huge success. Nike not only hooks court monitors up with free gear, but for the last two years, they’ve chosen Hoopfest as the place to launch ...

Reebok making fun of the Nike Metcon series. / Via Reebok A dormant sneaker war is heating back up. The decades-old battle between Reebok and Nike, which was front and center in the 1980s, 1990s, and ...

Lems Shoes operating out of Boulder is working to ground and improve the health of its customers — by literally keeping people closer to the ground. Embracing the barefoot lifestyle, Lems sneakers and ...