Founded in 1922, the company has become a household name, known for its catchy slogan, "Like a good neighbor, State Farm is there." They've had major celebrity cameos in their commercials on top ...
Rather than retreating from advertising, the crisis is an opportunity for the brand to live up to its “like a good neighbor, State Farm is there” slogan, according to Amanda Lucey, CEO of marketing ...
As of 2024, about 64% of State Farm’s business is auto insurance, and 35% is homeowners insurance. State Farm is one of the U.S.’s largest providers of home and auto insurance, with 94 million ...