Much of our success rides on persuading people to do a certain thing, make a particular decision, or behave a certain way. That persuasion is almost always in the form of verbal communication -- ...

Party planners have an enormous task of fitting into ever-shrinking budgets, while keeping attendees happy. Enormous effort goes into holiday entertainment planning, long before the CEO says “thanks” ...

Every year,Vital Speeches of the Day distributes awards for best speechwriting. Named the Cicero Awards for the Roman statesman who called rhetoric a “great art,” the awards recognize the ...

Let thy speech be better than silence, or be silent. – Dionysius of Halicarnassus Students of persuasive speech learn a skill, a craft, and an art. Contents come and go; speaking effectively is an ...