TikTok has fueled a boom in UGC, or "user-generated content" used for advertising purposes. New, inexperienced creators are entering the space, and some accept very low fees for their content.

User-generated content (UGC) is one of the fastest-growing opportunities for creators looking to break into brand partnerships. Companies are constantly seeking fresh, authentic content to engage ...

Seeking a male UGC creator for Cartice, NYC. Production states: "We're Cartice NYC, the luxury jewelry brand that's redefining "iced out" culture. Our premium watches and jewelry deliver that $50K ...

Having a strong social media presence is crucial to the success and growth of today’s brands and businesses, but keeping up with media trends can be head-spinning. It seems like new hashtags and ...

I work with UGC creators, people who create content for a brand's digital presence. This type of content seamlessly integrates into the social media environment, favoring authenticity over polish to ...

Since 2022, Collabstr's annual report, which spotlights the trends and insights shaping the influencer marketing scene, has become a go-to resource for brands and creators alike. Backed by first-party ...

The Gamefam Creator Fund will invest up to $5 million into innovative new games on Roblox, Fortnite & other UGC gaming platforms, while also providing access to Gamefam’s expert advice and proprietary ...

A female content creator recording a video for her social media followers. The creator economy is thriving, proving its worth to brands worldwide. According to Sprout Social, U.S. brands will invest ...

Look North World, a user-generated content game studio and publisher led by Bungie cofounder Alexander Seropian, has raised $2.5 million. It will use the money to make more games for Fortnite with the ...