TikTok has fueled a boom in UGC, or "user-generated content" used for advertising purposes. New, inexperienced creators are entering the space, and some accept very low fees for their content.
Kelly Rocklein has been a creative director and user-generated-content creator for over nine years. Working 10 to 15 hours a week, she made more than $100,000 in 2022 creating UGC for clients. She's ...
User-generated content (UGC) is one of the fastest-growing opportunities for creators looking to break into brand partnerships. Companies are constantly seeking fresh, authentic content to engage ...