Google isn't concerned with how many slashes there are in a URL, so there's no need for an artificially flat URL structure. Google’s John Mueller says there’s no benefit to having an artificially flat ...

Google’s John Mueller recently explained the do’s and don’ts of choosing a URL structure for AMP pages. This was explained during a Google Webmaster Central hangout held on April 9. Mueller answered a ...

Google has updated its URL structure best practices help documentation - it was pretty much a rewrite but the overall guidance is not new. Google said they added "clearer flow and is easier to ...

When you created your business website, you probably wrote your copy based on SEO guidelines to help people discover you online. To boost your business’s visibility, it’s important to use SEO ...

Google's John Mueller said on Twitter that the place where your URL structure matters most is likely with international websites and sites that have sections of adult oriented content. It will help ...

As SEO continues to shift in the AI era, fine-tuning every aspect of your site for both users and search engines is more important than ever. URLs, the digital pathways to your content, remain a ...

A URL is a Uniform Resource Locator, a tool used to find webpages. It is composed of a protocol, a domain, a path, and a ...

Website URLs should follow the same structure as where they are located on the website. For example, a Contact Us page will likely have the URL of case.edu/sitename ...

Every website will have at the very least a semblance of structure, but it’s telling just how few people put any thought into website structure either before or after they’ve built their website. And ...

To improve the university’s search engine optimization (that is, placement in Google or other searches), usability (ease and efficiency of website use) and findability (ease of finding information ...

A strong site architecture boosts crawlability, UX, and rankings. Learn how to structure your site for SEO success, from navigation to internal linking. How a website is structured greatly impacts its ...