In Vonage Chairman Jeff Citron's worldview, the company may well be profitable in two years because- let me get this straight- the company will be able to pare down some of its outrageous marketing ...
"Woo Hoo" is out. "Over Under Sideways Down" is in. Chevrolet introduced the major TV commercial in its marketing launch of the Cobalt economy car during a New Year's Eve blitz. A week later, the ...
Remember those TV ads for Internet phone service Vonage? The ones with that catchy "Woo Hoo! Woo Hoo Hoo!" song? It was hard to avoid them since they aired so much. Vonage CEO Alan Masarek says people ...
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