WPP and Adobe have created a new marketing solution that provides brands with access to agentic AI workflows and ...

WPP has unveiled an AI tool called WPP Open Pro for marketers to plan, create and publish campaigns independently, without the help of an agency. WPP Open Pro builds on WPP Open, the holding company’s ...

LONDON, Oct 23 (Reuters) - British ad group WPP (WPP.L), opens new tab said on Thursday it was letting brands access its AI-powered marketing platform to plan, create and publish their own campaigns.

WPP's recent share price decline has made the stock significantly undervalued, presenting a compelling buying opportunity. Despite underperformance versus the SPY, I remain bullish and plan to ...

WPP has announced the launch of WPP Production, a move that unites Hogarth, WPP’s global production company, with WPP’s extensive production capabilities and teams across the network. This strategic ...