It’s been a year since Jennifer Sey and her XX-XY Athletics brand entered the large and fiercely competitive athletic apparel market, expected to reach $173 billion in North America this year, ...

Medal of Honor recipient Sgt. Dakota Meyer, a father of two daughters, joined the fight to protect women’s sports on Monday by partnering with XX-XY Athletics. Meyer joined the company as the ...

The startup sportswear brand XX-XY Athletics, founded by former U.S. gymnast and Levi's executive Jennifer Sey, crossed seven figures in profit in its first 10 months in 2024, she told FOX Business in ...

The women’s activist sportswear brand XX-XY Athletics is suing the state of Colorado over a recent state law that the company claims would interfere with its ability to market its message. The lawsuit ...

An apparel company is challenging Colorado's new law protecting transgender rights. Attorneys with the Alliance Defending Freedom, a conservative Christian legal advocacy group with a history of ...

It’s ironic that in this Women’s History Month the government is poised to turn back an historic milestone in women’s history: Title IX that prohibited discrimination based on sex in federally-funded ...

As a former competitive gymnast and a seasoned fashion executive, Jennifer Sey doesn’t shy away from the controversial, and her new company, XX-XY Athletics, is no exception. The just-launched ...