The increased investment in advertising comes on the back of a strong growth in commercial impacts, which TAM says were up by ...

Aaron Poole, marketing executive, PML Group with this week’s Out \ Look on Out of Home Irish Life Health is making its ...

Digitize has a longstanding partnership with BBC Studios, the commercial arm of the BBC, and sells advertising inventory ...

Resonating with the Next Generation: Trust is a key factor in how Gen Z engages with advertising, and OOH stands out as a ...

While love may be in the today for St Valentine’s Day, Allianz and Women’s Aid have asked Irish men to spare a thought for ...

The newly formed Irish Times Group Content Studio has teamed up with Sky and Starcom, part of Core, for a new branded content ...

When it comes to love, it would appear that Irish people are reasonably contented with their love and sex lives although ...

The Media Awards 2025 will open for entries next Wednesday, February 19th. The organisers of the Media Awards have announced ...

The BWG Foods-owned retailers SPAR and EUROSPAR have rolled out a new campaign in collaboration with Publicis Dublin and the ...

OOH media continues to perform strongly across key business metrics for brands and advertisers. According to the combined ...

Elsewhere other RTÉ 1 programmes also chalked up gains including Claire Byrne (+7,000), News at One which has 307,000 ...

Food delivery and streaming services are great, but it means we go out and socialise less. A recent research paper found that ...