As ecommerce shows no signs of slowing down, brands and influencers have a new way to boost awareness and sales. The phrase “innovate or die” is one way to describe the life of any ecommerce brand ...

Amazon is expanding the reach of its Amazon Live shopping content with the debut of a new interactive shoppable channel on the Prime Video and Freevee streaming TV services. The HSN-style, free ...

Amazon this week launched Amazon Live, a platform that lets merchants live-stream videos showing off their products. As first noted by TechCrunch, the new platform also features shopping videos hosted ...

Even in these dark online times, there are places on the internet that manage to shine through and offer us some form of digital redemption; places where we yearn to stay and build new forms of ...

During this year’s Prime Day event, I was glued to my computer screen. Not because I was hunting for deals, but because I was watching Amazon Live - the retail giant’s QVC-style video shopping ...

A couple of weeks ago, Amazon Live finally went live — bad pun intended. The launch came after several years of interest in live-streaming by the company. While Amazon filed a patent relating to live ...