Last year we called on Google to let users have the option of making Google Analytics data public. Today they've done that, in a fashion. They aren't aggregating the data into a public site ...

This guide will explain Google Analytics, show you how to set up a Google Analytics account and highlight some of the tool’s essential metrics and terms. What is Google Analytics? Google Analytics (GA ...

Google Analytics 4 will replace GA 3 in summer 2023. Our guide will walk you through all the steps to set up GA 4 and measure your website's data.

4. Google Analytics helps improve website usability. With data on user behavior, you can better understand how visitors use your website.

Google's John Mueller answers questions about bounce rate and whether Chrome and Analytics data is used for ranking purposes ...

Google Analytics 4 is designed to blend data collected by the website’s tracking code with information known by Google about the users, especially if they are logged in to Google services.

Austria’s data regulator has found that the use of Google Analytics is a breach of GDPR. In the absence of a new EU-US data deal, other countries may follow.

Google Analytics is a tool that collects, analyzes and sorts data from a business' website. With this information, companies can make deliberate and beneficial choices about advertising, marketing ...