This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. This holiday season, forget Krampus: Ocean Spray is ...

Krampus is a centuries-old, European folklore character, but his more recent popularity in the U.S. is thanks to a ...

Santa Claus and St. Nicholas are figures who have long been associated with Christmas. But in recent decades, a darker figure has arisen among American Christmas traditions. Krampus, a fabled ...

While Santa Claus brings joy and gifts to good children, there's a darker figure lurking in European Christmas traditions. Krampus, a half-goat, half-demon creature, roams the streets punishing ...

With traditional masked processions, this ominous ‘half-goat, half-demon’ creature visits naughty children in central Europe at Christmas. AP As clanging chains and pounding metal drums fill the ...

A Kent man dresses as the European folklore figure Krampus to dispel myths and raise money for charity. The Ohio Krampus Society was created to educate the public on the true Alpine legend of Krampus, ...