The Most Interesting Man in the World needs no introduction. Interestingly enough, Dos Equis is introducing him to a whole ...
In a marketing push that kicks off with a new 60-second spot airing on ESPN during the College Football Championship Game, Heineken’s Dos Equis has rehired Jonathan Goldsmith to play the Most ...
The relaunch comes during a transitional period for Heineken, as days earlier, the CEO Dolf van den Brink announced he would ...
Dos Equis (R) is imported into the US by HEINEKEN USA Inc., the nation's leading high-end beer importer, which is a subsidiary of Heineken International N.V., the world's most international brewer.