The effort is intended to help the brand stand out amid a “sea of sameness” in the insurance category, said Eleanor Solomon, ...

Jen Bacchus, a former WME executive, is leading the specialized offering that aims to help clients drive deeper cultural ...

The partnership is part of a larger golf strategy by the brand, which became an official sponsor of PGA Tour through a ...

The first half of 2026 has continued the chaotic tenor of the last several years, where each crisis is supplanted by a new ...

Summer intern season is going strong, and for teen apparel retailer Aéropostale, that means it’s time for the “Intern Diaries,” a serialized content series that launched in 2025. For its return this ...

Limited-edition Penalty Packets tap into interest in soccer’s iconic red and yellow cards ahead of the quarter finals.

Kelly Mahoney digs into how the beauty retailer is driving growth with a playbook that spans cultural partnerships, TikTok ...

Opinions are split on whether brands are serious about the saucy short-form genre, but experts shared ways to dip a toe in ...

Neighborhue is developed in partnership with My Code, a multicultural media and marketing agency that owns properties ...

An A/B test of Amazon’s AI video tool reduced production time by months for a Cuisinart video, but humans were still needed ...

The P&G brand’s “Can’t Wash This” campaign comes as World Cup fever gives way to the beginning of the MLS season.