The brand's autumn/winter 2025 collection bears its famous crocodile logo, originally inspired by the nickname of its founder ...

We are excited to join forces with Patricof Co,” said Adam Blumenfeld, CEO, Varsity Brands. “With P/Co’s consumer insights ...

The Memphis-headquartered company has expanded its sports branding portfolio significantly over recent months, including in ...

The growth of women’s sports offers brands and investors a new audience, new revenue streams and high returns. It is ...

Riley Gaines said she wants basketball star Caitlin Clark and gymnast Simone Biles to sign with XX-XY Athletics and oppose ...

NBA star Kevin Durant and his manager Rich Kleiman have founded a sports media and entertainment brand called Boardroom.

Women’s sports fan data, brands Gen Z says are on the rise, the latest on the ANA’s Aquila and more data-driven news.

Yahoo Sports now features a hub of written and video coverage produced by cllct, a leading media and marketing consultancy ...