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Cracker Barrel unveils new logo

CBS News on MSN · 1h

Cracker Barrel loses almost $100 million in value after new logo release

Cracker Barrel shed almost $100 million in market value after its stock plunged Thursday following the release of a new logo. The new design eliminates a longstanding drawing of an overall-clad man leaning against a barrel,

MarketWatch on MSN · 5h

Cracker Barrel’s logo change sparks fury, online and on Wall Street

When people love a brand, they don’t always like change,’ a branding expert says, after the change sparks more than 558,000 posts on social media including Donald Trump Jr.

Fox Business on MSN · 12h

Cracker Barrel stock plunges amid logo change backlash

Customer backlash drove Cracker Barrel's worst five-day stock decline since February following a logo redesign and sweeping restaurant changes.

3h

Cracker Barrel gets a new logo. Is it 'brand suicide?' The impact on Kentucky stores is unknown

Cracker Barrel is saying goodbye to its iconic logo and has introduced an "enhanced brand look and feel." What customers are ...

19h

Cracker Barrel shares plummet after pushback on new logo, brand refresh

Shares of Cracker Barrel Old Country Store plummeted roughly 10% on Thursday after the restaurant unveiled its new logo ...

1h

Cracker Barrel’s new logo slammed by San Antonio investor’s restaurant chain

Steak n Shake bashed Cracker Barrel for its logo change. But it shouldn’t come as a surprise. Steak n Shake’s boss has been a ...

4hon MSN

Cracker Barrel exec went on to sit on HRC Business Advisory Council

Former Cracker Barrel employee Steve Smotherman led an LGBT resource group and worked with the Human Rights Campaign to ...

2hon MSN

Cracker Barrel CEO slammed by Steak ‘n Shake over controversial rebrand

Taking aim at Cracker Barrel with a string of posts on X, Indianapolis-based burger chain Steak ‘n Shake wrote: “This is what ...

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