Cracker Barrel badly misread its own customer base — and our culturally sensitive times — in trying to spruce up its image, ...

According to the latest financial reports, two of the three largest shareholders of Cracker Barrel stock are Blackrock, Inc.

"Same energy," the college tweeted along with photos of the new logo and a George Washington statue covered with red paint.

The restaurant chain wants to revive sales with a new look and food offerings, but many are upset that nostalgia isn't on the ...

Cracker Barrel has changed its logo, and inadvertently found itself in the midst of the culture war—here’s the rebrand ...

Florida Congressman Byron Donalds criticized Cracker Barrel's rebranding as "woke" on social media. While some customers ...

Conservative activist Robby Starbuck released a scathing critique of Cracker Barrel as the company faces backlash after ...

The Southern-themed restaurant chain has become the latest battleground in an increasingly unpredictable culture war over ...

Gilbert Davila, a Cracker Barrel board member and former Disney diversity executive, faces heat after the restaurant chain ...

The saga over Cracker Barrel’s logo change rumbles on, with the MAGA movement now creating its own predictable answer to the ...