Kendrick Lamar launches 'Project 3 Agency'; the agency is co-owned with the rapper's longtime creative partner, Dave Free.

Kendrick Lamar has joined forces with Dave Free to launch a new creative agency dubbed 'Project 3'. Find out more here.

Pulitzer Prize-winning artist and entrepreneur Kendrick Lamar, alongside his longtime creative partner Dave Free, has ...

The latest celebrity creative to launch into the advertising space is Kendrick Lamar, the rapper who starred in this year’s Apple Super Bowl Half Time Show and famously has an ongoing feud with rival ...

A never-before-heard song from Kendrick Lamar and Kanye West has leaked online. A never-before-heard song from Kendrick Lamar ...

Now students can get an A in analyzing Kendrick Lamar's lyrics and life in the aptly titled course "Kendrick Lamar and the Morale of M.A.A.D City," a great play on words based on two of his albums.