ATHENS — Georgia athletics is looking to help its athletes cash in, announcing on Monday its new NIL partnership with ...

The new agency is in collaboration with leading college sports marketing firm Learfield’s Longhorn Sports Properties.

The University of Georgia Athletic Association and Learfield have launched a transformative strategic Name, Image and ...

The Georgia Bulldogs are already making changes as they have launched a brand new partnership with Learfield. Learfield will ...

Georgia athletics and Learfield have launched a new Name, Image and Likeness (NIL) partnership, the university announced ...

The Auburn Tigers' athletic department finished 19th in the all-sports standings known as the Learfield Directors' Cup.

Georgia is ending its collective, but the Bulldogs are partnering with an outside organization to form a new outlet that will focus on name, image and likeness deals for football and other players.

(LEARFIELD) TORONTO – Former Badger point guard Chucky Hepburn has a professional deal. Hepburn went undrafted but has followed that disappointment with signing a two-way deal with the Toronto Raptors ...

Boise State will have to settle for second place among Mountain West Conference teams in the 2024-25 Learfield Directors’ Cup ...

The University of Nebraska Athletic Department concluded the 2024-2025 season with a 21st-place finish in the Division I ...

It's only for bragging rights, but it does matter for the chest thumpers. The Learfield Directors' Cup honors institutions ...

Texas A&M athletics finished the year in the top 15 of the Learfield Directors' Cup for the sixth time in the last decade.